31% of us Call our Mums Mam! Nominate Her for The Woman's Way & Beko Mum of the Year Awards 2022

Whatever you call your mum, nominate her for the Woman's Way and Beko Mum of the Year awards 2022

To celebrate the exciting launch of the Woman's Way and Beko Mum of the Year awards 2022, Beko have commissioned some interesting research about how we address our mums. Not surprisingly found that 31% of adults call their mother ‘Mam’, 23% prefer ‘Mum’, 12% say ‘Mom’ and a further 12% use ‘Mammy’. Only 4% of respondents claim to call their mothers by their first name.

No matter what you call her, make sure you nominate her for The Woman’s Way and Beko Mum of the Year awards which are now open for nominations! Click here to get started.

The winner will receive a whopping €1500 Beko voucher. Plus, each month we will select a Mum of the Month who will nab a beautiful Beko coffee machine.

The research commissioned by Beko also found that ahead of Mother’s Day, which takes place this Sunday 27, 2 in 5 (40%) of all adults are planning on seeing their mother in person to celebrate the occasion this year. Only 17% of respondents have said they will send a card to mark the date while 11% have openly admitted there’s a chance, they might forget the day.

Shane Kelly, Sales and Marketing Manager for Beko says: “Beko is delighted to be involved with the Woman’s Way Mum of the Year awards which recognises the fantastic role Irish mums play in their home and communities right across the country. Beko has been part of Irish families for over 30 years and are extremely proud to be involved. We would urge people to nominate Mothers in their lives for the awards. The courage and strength of character from the nominees every year is nothing short of amazing and it is so important we recognise their role in our society”.

If you know a Mum who deserves recognition, complete the nomination form in the current issue of Woman’s Way or click here to fill in the form online.

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